Summary
Overview
Work History
Education
Certification
Awards
Timeline
Generic
Shiyam Shaffi

Shiyam Shaffi

Wattala,12

Summary

To be a part of the challenging team which strives for the better growth of the organization and which explores my potential and provides me with the opportunity to enhance my talent with an intention to be an asset to the company and to serve the society.

Creative in any role that I am given. Think unconventionally and lead the change I challenge my day to day tasks for constant improvements. I explore non conventional methods for problem solving. I face each day and challenge the norms. I look at each obstacle with a fresh perspective. Work smart to meet goals with best results. Does not settle for average performance but strives and ensures excellence. Constrained challenges are overcome by innovative thinking. Prioritizes work over personal matters.

Overview

24
24
years of professional experience
1
1
Certification

Work History

Channels Marketing Coordinator

Nations Trust Bank
01.2020 - 12.2022

Marketing Coordinator Leasing & SME

Nations Trust Bank
01.2006 - 12.2019
  • Identified and established Leasing and SME propositions through POSM, branch-level branding, hoardings, and other promotional materials to create regional and local awareness.
  • Planned and executed BTL activities, including customer engagement programs in Colombo and outstation locations, to drive Leasing & SME business.
  • Managed all back-office activities related to promotional campaigns and branding.
  • Coordinated with suppliers for the purchase of promotional items and marketing material in line with Bank procurement guidelines.
  • Supplied promotional items, gifts, and marketing material to branches in a timely manner, while ensuring proper inventory control for gifts and stationery.
  • Organized and supported SME Cocktail Events to strengthen customer relationships.
  • Successfully completed the Bike Leasing Promotions.
  • Directly communicated with car sales teams and finalized tie-ups, enabling the Bank to secure special vehicle discounts during the promotion period.
  • Branded 67 selected car sales outlets and carried out pandol branding to increase visibility.
  • Partnered with United Motors for their Roadside Assistance (RSA) Program, providing RSA cards to customers during the promotion period in collaboration with United Motors.

Marketing Junior Assistant – Leasing & Factoring

Nations Trust Bank
01.2004 - 12.2006
  • Communications / Customer Relationship Management / Internal & Channels marketing / Event management / Customer & Business partner experience management / Regional Business development /

Administration Clerk

Mercantile Leasing Ltd & Nations Trust Bank
01.1999 - 12.2004
  • Managed stationery stores, ensuring accurate stock control and timely distribution across departments.
  • Supervised janitorial staff and coordinated security operations to maintain smooth office administration.
  • Handled procurement and printing of all stationery items in line with company requirements.
  • Supported overall administrative functions to ensure efficient day-to-day operations.

Education

Business English Course -

National Chamber Of Exporters of Sri Lanka
Colombo

Stores and Warehousing Management Course - undefined

Institute of Industrial Techno – Management (Pvt) Ltd

Certification

I hereby certify that the above particulars given by me are true & accurate to the best of my knowledge.

Awards

  • Nations Business Award, Support Service Champion Team, 2019, Winner
  • Leasing Awards, Support Service Champion Team, 2018, Winner
  • Leasing Awards, Support Service Champion Team, 2017, Runner-up
  • Magnus Awards, Most Internally & Externally Effective Campaign of the year, 2018, Nominated
  • Magnus Awards, Most Internally & Externally Effective Campaign of the year, 2017, Winner
  • Magnus Awards, Most Internally & Externally Effective Campaign of the year, 2016, Winner
  • Retail & SME Banking Awards, Appreciation Award, 2018
  • Retail Banking Awards, Best Retail Cost Management Division, 2011, Silver
  • Retail Banking Awards, Best Retail Cost Management Division, 2010, Silver

Timeline

Channels Marketing Coordinator

Nations Trust Bank
01.2020 - 12.2022

Marketing Coordinator Leasing & SME

Nations Trust Bank
01.2006 - 12.2019

Marketing Junior Assistant – Leasing & Factoring

Nations Trust Bank
01.2004 - 12.2006

Administration Clerk

Mercantile Leasing Ltd & Nations Trust Bank
01.1999 - 12.2004

Stores and Warehousing Management Course - undefined

Institute of Industrial Techno – Management (Pvt) Ltd

Business English Course -

National Chamber Of Exporters of Sri Lanka

Similar Profiles

CREATE PROFILE
Shiyam Shaffi