Summary
Overview
Work History
Education
Skills
Languages
Affiliations
Accomplishments
Hobbies and Interests
References
Timeline
Generic

PURNIMAA GANESHAN

Colombo

Summary

Results-oriented Finance Business Partner with 7+ years of experience, bringing expertise in Finance, Analytics and Investment. I am determined to strive and contribute fruitfully towards the organization’s success by adding value to my role using my core strengths & skills whilst always being open to grasp and learn new areas in order to improve my knowledge and grow as a versatile professional.

Overview

9
9
years of professional experience

Work History

Business Partner - Finance & Business Development

Phoenix Industries (Pvt) - Phoenix Industries Ltd is a leading plastic manufacturer in Sri Lanka
Colombo
12.2023 - Current
  • Analyze production costs, operational expenses, and variances to identify opportunities for cost reduction and process improvement
  • Allocate costs to specific products, projects or department to determine their profitability and efficiency
  • Assist in preparing budgets and financial forecasts and compare actual performance against projected figures
  • Coming up with pricing models to for the business to business and customer segments
  • Implement cost control measure to optimize resource utilization and minimize wastage
  • Liaising with the IT department to automate the financial reporting functions with the help of ERP system and dashboards
  • Prepare regular financial reports, cost reports and cost analysis summaries for management review.

Business Analyst

Atman Group (Pvt) - Atman Group is a family owned investment company with international presence
Colombo
11.2021 - 11.2023
  • Conducting background research independently and compiling detailed proposals related to coherent and logical investment opportunities
  • Prepare Financial/Management reports by collecting, analyzing and summarizing information
  • Evaluating investment opportunities, building financial models and generating forecast related to business and preparing briefing notes for management for investment decision making
  • Prepare reports/presentations to be submitted to the management
  • Preparation of annual and quarterly budget and monitor variances
  • Liaising with different stakeholders across the group's subsidiaries and associate companies to meet the information requirements of the management.

Senior Associate

Acuity Knowledge Partners - Acuity Knowledge Partners is an International Financial Consultant firm
Colombo
03.2021 - 10.2021
  • Updating financial models and forecasting by identifying revenue/costs drivers for the clients mainly in oil & gas, telecommunication, gem, Energy industry
  • Perform model building and sector study for new clients that is covered by the investment banks
  • Listening to earnings call of the clients and preparing summarizing the notes for the investors
  • Reviewing new bond covenants and summarizing
  • Performing ad-hoc work for the clients such as Peer wise analysis, on ratios and the industry KPIs, credit ratings.

Business Analyst

Dilmah PLC Corporate Office - Dilmah Ceylon Tea is a Sri Lankan beverage company
Colombo
09.2018 - 02.2021
  • Preparing year to date customer P&Ls and evaluating the customer profitability and highlighting anomalies to the board
  • Preparing scenario-based P&L based on request to review the feasibility & profitability if the strategy was implemented
  • Analyzing department wise overheads and reporting to the CFO and providing recommendations on cost reduction mechanism
  • Reporting the management on the year to date Promotion Expenditure and Sales Performances of developed markets and investment markets whilst flagging the problematic customers to the management
  • Preparing market research presentation based on the request of the board on the current market condition, any change of the unexpected market condition or undiscovered market opportunity/threat
  • Preparing Budgets on Advertising and Overheads for the financial year
  • Monitoring the Budget versus Actual spent of (both Advertising Expenditure and the Overheads) each quarter and sending the analysis out to the market handlers and the relevant department
  • Assisting my superior on Investment portfolio of the group on which stocks the company funds should be invested.

Audit and Assurance Associate

PricewaterhouseCoopers
Colombo
07.2015 - 11.2017
  • Conducting audit plans and producers, and overall Risk assessment of the Client business and portfolio
  • Control testing of business operations and check the operating effect of the client control if guide lines are followed and regulatory compliance
  • Understanding Client's background, business model, risks involved in their business and opportunities that they have not foreseen
  • Conducting meetings with the management to discuss the new business activities and strategic changes implemented in the current year, in order to analyze the financial effect in relation to the structural changes, business opportunities and the strategic direction of the company
  • Evaluating risk and reward parameters of new investments/business proposals based on the internal and external factors that affect the investment
  • Conducting audit observations on company procedures, administration, related to cash flows and reviewing company accounts whether they comply with the standards
  • Analyzing the previous year audited accounts and the current year management accounts and prepare a variance analysis to identify trends in the change of financial statement line items
  • Critically evaluating risks that arise from the variance analysis of the business and providing suggestions to minimize the risks
  • Gather raw data from the client and competitors, analyse data with analytical tools using visual aids to benchmark and prepare competitor analysis
  • Providing recommendations and implications based on observations and best industry practices.

Education

Masters in Business Administration -

University of West London
10.2022

Chartered Institute of Management Accountant -

ACMA CGMA
11-2020

B.Sc. in Business Administration -

Edith Cowan University Australia Australian College of Business and Technology
07.2017

Skills

  • Investment Research and report writing
  • Assessing control deficiencies
  • Preparation of management reports
  • Knowledgeable in Microsoft and PowerBi
  • Performance Analysis
  • Financial Oversight
  • Performance Improvement
  • Attention to Detail
  • Excellent communication skills
  • Critical thinking professional scepticism
  • Corporate Communications
  • Strategic Planning
  • Cost Control
  • Business Forecasting and Budgeting

Languages

English Native

Affiliations

  • Member of the Australian College of Business and Technology - Rotaract club
  • Member of Wattala Toastmasters Club - 2015 - 2018
  • Involved in the CanFi (Cancer Fight) Walk of the Wisdom Business Academy - 2013
  • Voluntary helper of Animal Welfare and Protection Association

Accomplishments

  • Best prepared speeches speaker in the weekly Wattala Toastmaster Club

Hobbies and Interests

Travelling

Interested in Voluntary Work and Community Projects

Browsing

Music, Literature & Arts

References

References available upon request.

Timeline

Business Partner - Finance & Business Development

Phoenix Industries (Pvt) - Phoenix Industries Ltd is a leading plastic manufacturer in Sri Lanka
12.2023 - Current

Business Analyst

Atman Group (Pvt) - Atman Group is a family owned investment company with international presence
11.2021 - 11.2023

Senior Associate

Acuity Knowledge Partners - Acuity Knowledge Partners is an International Financial Consultant firm
03.2021 - 10.2021

Business Analyst

Dilmah PLC Corporate Office - Dilmah Ceylon Tea is a Sri Lankan beverage company
09.2018 - 02.2021

Audit and Assurance Associate

PricewaterhouseCoopers
07.2015 - 11.2017

Masters in Business Administration -

University of West London

Chartered Institute of Management Accountant -

ACMA CGMA

B.Sc. in Business Administration -

Edith Cowan University Australia Australian College of Business and Technology

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