Summary
Overview
Work History
Education
Skills
Websites
Languages
Certifications Courses
Timeline
Generic
Naditha Basnayake

Naditha Basnayake

Weligampiitya,12

Summary

Accomplished executive with many years of demonstrated experience delivering mission-critical results and offering outstanding communication and cross-cultural team management skills, with an entrepreneurial attitude for optimal profitability. Ambitious team builder creating strategic alliances with organisational leaders to effectively align with and support key business initiatives.

Overview

7
7
years of professional experience

Work History

Digital Marketing Executive

Growth Inc Digital Marketing Agency
Colombo
01.2025 - Current
  • Worked closely with clients such as VxSafenet and Healing Tales of Ceylon to understand their needs and develop tailored solutions accordingly.
  • Assisted in the development of online advertising campaigns to generate leads and increase brand awareness.
  • Created content for website, social media accounts, email campaigns and other digital channels.
  • Analysed customer feedback from various sources to improve user experience.
  • Collaborated with design teams to create visually appealing graphics for websites and social media posts.

EXECUTIVE

Aitken Spence Hotels
05.2023 - Current
  • Managing the Corporate Sales, DMC bookings (300 + agents) and Sri Lanka Cricket Board bookings through out the year.
  • Achieving the sales revenue targets of all the bookings produced at all 8 properties.
  • Maintain the healthy relationship between the agents and corporates.
  • Contact person - Ms. Dilki (Asst. Manager) - 077 733 1272

LEASING ASSOCIATE

Different Pvt Ltd. Hatch Colombo
02.2021 - 12.2021
  • Maintaining the positive relationship with the Australian customers and catering their leasing needs.
  • Meeting up the deadlines on time on the performance report monthly.
  • Maintaining a data record on the clientele handled.
  • Contact person - Mr Sameer (Manager)- 077 433 3323

INTERNSHIP

NYK Lanka Shipping
Colombo
11.2018 - 01.2019
  • Worked systematically as a team in achieving team goals.
  • Learned to use SAP application.
  • Conducting audits and reports in order to showcase the progress.

Education

MBA - Digital Marketing

Imperial College
Colombo
07-2026

POST GRADUATE LEVEL 07 -

Chartered Institute of Marketing (CIM)
Colombo
12.2023

BBA (HONS) - MARKETING

Sri Lanka Institute of Information Technology (SLIIT)
Malabe
04.2022

Skills

  • Communication
  • Negotiation
  • Flexible
  • Customer service
  • Interpersonal
  • Team player
  • Leadership
  • Client relationship management
  • Crisis management
  • Marketing strategy

Languages

  • Sinhala, Advanced
  • English, Advanced

Certifications Courses

  • Research publication for an International Journal (ICSBD), SLIIT, 2022
  • Television/Radio/ News Reading/ Compering and Effective Communication, Mr Fizal Bongzo Academy, 2021 - 2022

Timeline

Digital Marketing Executive

Growth Inc Digital Marketing Agency
01.2025 - Current

EXECUTIVE

Aitken Spence Hotels
05.2023 - Current

LEASING ASSOCIATE

Different Pvt Ltd. Hatch Colombo
02.2021 - 12.2021

INTERNSHIP

NYK Lanka Shipping
11.2018 - 01.2019

MBA - Digital Marketing

Imperial College

POST GRADUATE LEVEL 07 -

Chartered Institute of Marketing (CIM)

BBA (HONS) - MARKETING

Sri Lanka Institute of Information Technology (SLIIT)

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Naditha Basnayake