Summary
Overview
Work History
Education
Skills
Languages
Websites
References
Timeline
Generic

Jeewathma Silva

Colombo, ,Sri Lanka

Summary

Innovative Social Media Manager with experience in developing and implementing comprehensive social media strategies. Noted for creativity, strategic thinking, and ability to enhance brand awareness through engaging content. Strengths include knowledge of major social media platforms, analytical skills, and understanding of SEO best practices. Previous work has resulted in improved online presence and audience engagement for diverse clients.

Overview

6
6
years of professional experience

Work History

SOCIAL MEDIA MARKETING MANAGER

KOBE MOTOR COMPANY
Yokohama
03.2025 - 03.2025
  • Achieved 35% follower growth on Instagram in six months through data-driven content strategies and interactive campaigns.
  • Developed strategic partnerships with influencers, increasing user-generated content submissions by 45% and boosting engagement rates by 30% across social media platforms in three months.
  • Spearheaded social media overhaul, enhancing engagement rates by 50% in four months using advanced analytics for audience targeting.
  • Launched cross-platform campaign that increased website traffic by 25% in two months through a mix of organic and paid strategies.

DIGITAL MARKETING MANAGER

THE SWISS RESIDENCE HOTEL
Kandy
08.2023 - 02.2024
  • Achieving notable results from social media campaigns, such as increased brand awareness, higher engagement rates, boosted website traffic, and improved conversion rates.
  • Increasing the social media following across various platforms.
  • Driving leads and conversions through social media efforts.
  • Showcasing specific instances where content strategies led to viral or highly shared posts, indicating the ability to create resonant and impactful content.
  • Successfully initiating and managing collaborations with influencers that resulted in increased brand visibility or engagement.

SOCIAL MEDIA MANAGER

PERSONAL BRANDING
Colombo
01.2023 - 07.2023
  • Queen's Hotel & Hotel Suisse - Kandy: Initiating and managing partnerships with influencers that significantly impacted brand exposure, engagement.
  • Graphic designing, & created successful campaigns that directly led to sales or conversions from social media.
  • Hotel Kabalana - Ahangama: Increased the number of followers of the social media platforms, created interactive campaigns to increase the brand awareness.

ASSISTANT MANAGER DIGITAL MARKETING

CEYLON HOTELS CORPORATION - GALLE FACE HOTEL GROUP
Colombo
04.2022 - 11.2022
  • Successfully achieved KPI of Social media platforms during stipulated time frame.
  • Created creative graphic designing and animations for social media on behalf of EKHO Hotels, Queen's Hotel Kandy & Hotel Suisse, Kandy.
  • Implemented new campaigns to leverage sales.
  • Web content writing for Hotel Suisse website.
  • Market research & data analysis of all social media platforms under the cluster of Ceylon Hotels Corporation.

FREELANCE CONTENT CREATOR

UPWORK
Remote
12.2020 - 01.2022
  • Develop creative advertising content for various media, including catalogs, content writing and copy writing while ensuring maximum brand awareness.
  • Conceptualize logo design, video editing, web content writing, and social media channels to promote product brands.

CONTENT WRITER CUM DESTINATION EXPERT

SUNWAY HOLIDAYS
Negombo
01.2019 - 12.2019
  • Created tour itineraries.
  • Web content writing for Grand Ocean Park Hotel - Negombo.
  • Achieved Certificate of Sustainable Tourism from Travelling on behalf of Sunway Holidays.

Education

Graduate Diploma - Human Resource Management

Edinburgh Napier University
United Kingdom
09.2017

Graduate Diploma - Information & Communication Technology

Aquinas University College
Colombo, Sri Lanka
09.2017

Certificate in Food & Beverage Management -

Dimensions International College
Singapore
11.2015

Graduate Certificate - Piano Forte Western Music

Trinity College Guildhall
United Kingdom
09.2013

G.C.E Advanced Level Examination - English Medium

Ave Maria Convent
Negombo, Sri Lanka
08.2013

Certification in Accounting -

Association of Accounting Technician Sri Lanka
Negombo, Sri Lanka
07.2012

G.C.E Ordinary Level Examination - English Medium

Newstead Girls' College
Negombo, Sri Lanka
12.2010

Skills

  • Management Skills
  • Creativity
  • Client relationship
  • Critical thinking
  • Leadership
  • Graphic design
  • Excellent communication
  • Content creation
  • Data analysis
  • Social media strategy
  • Influencer marketing
  • Campaign management
  • Teamwork and collaboration

Languages

Sinhala
First Language
English
Proficient (C2)
C2
French
Intermediate (B1)
B1

References

References available upon request.

Timeline

SOCIAL MEDIA MARKETING MANAGER

KOBE MOTOR COMPANY
03.2025 - 03.2025

DIGITAL MARKETING MANAGER

THE SWISS RESIDENCE HOTEL
08.2023 - 02.2024

SOCIAL MEDIA MANAGER

PERSONAL BRANDING
01.2023 - 07.2023

ASSISTANT MANAGER DIGITAL MARKETING

CEYLON HOTELS CORPORATION - GALLE FACE HOTEL GROUP
04.2022 - 11.2022

FREELANCE CONTENT CREATOR

UPWORK
12.2020 - 01.2022

CONTENT WRITER CUM DESTINATION EXPERT

SUNWAY HOLIDAYS
01.2019 - 12.2019

Graduate Diploma - Human Resource Management

Edinburgh Napier University

Graduate Diploma - Information & Communication Technology

Aquinas University College

Certificate in Food & Beverage Management -

Dimensions International College

Graduate Certificate - Piano Forte Western Music

Trinity College Guildhall

G.C.E Advanced Level Examination - English Medium

Ave Maria Convent

Certification in Accounting -

Association of Accounting Technician Sri Lanka

G.C.E Ordinary Level Examination - English Medium

Newstead Girls' College
Jeewathma Silva