Accomplished Senior Executive with a strong focus on project management, financial and marketing analysis. Known for streamlining workflows and enhancing operational efficiency, ready to leverage extensive experience to drive strategic initiatives and achieve organizational goals.
Overview
6
6
years of professional experience
Work History
Senior Executive - Development Merchandiser
MAS Holdings - Intimates Division
Rathmalana
12.2025 - Current
Drive the entire development process, from initial concept and tech pack review to final bulk production handovers.
Coordinate sample creation with suppliers, manage revisions, negotiate costs, and finalize costing to ensure profitability.
Source materials, identify vendors, manage relationships, and ensure quality standards are met.
Act as the main point of contact between buyers, design, production, and internal teams, ensuring alignment and approvals.
Develop Time & Action (T&A) calendars, manage timelines, and track performance against delivery and profitability goals.
Senior Executive - Business Analyst - Marketing
MAS Holdings - Intimates Division
Rathmalana
05.2024 - 12.2025
Analyzed market trends to inform strategic planning and decision-making processes for known intimate wear brands such as VS&Co, Target, Torrid, Aerie, GAP, Soma, Savage X, Fabletics, etc.
Developed financial models to analyze the impact of strategies implemented on revenue and profit growth.
Created reports summarizing progress against organizational goals and objectives.
Presented plans to client / leadership to enhance buy-in chance and promote collaboration.
Delegated work to staff, setting priorities and goals.
Generated ad hoc as well as routine reports / presentations for the director board on a regular basis.
Collaborated with cross-functional teams, including manufacturing, HR, technical, finance, and operations, to understand business objectives and develop appropriate solutions.
Presented findings to stakeholders, facilitating informed discussions on marketing strategies.
Provided guidance and support to junior analysts working on projects related to digital analytics and reporting.
Senior Executive - Finance
MAS Holdings - Intimates Division
Rathmalana
11.2023 - 05.2024
Collaborated with cross-functional teams to streamline finance operational workflows.
Prepared detailed reports on financial performance for management review.
Conducted variance analysis and monthly reconciliations to ensure budget compliance and accuracy.
Generated and presented ad hoc reports as needed for senior management or board meetings.
Assisted with month-end closing activities including journal entries and account reconciliations.
Coordinated with other departments to resolve issues related to finance operations.
Identified cost savings opportunities by analyzing existing processes and recommending improvements.
Executive Business Analyst - Manufacturing
MAS Holdings - Intimates Divison
Pannala
05.2021 - 11.2023
Analyzed and tracked data to prepare forecasts and identify trends.
Evaluated business processes for improvement opportunities through automation or streamlining.
Developed and implemented strategies to enhance operational efficiency and align with long-term business goals.
Facilitated communication between departments to streamline project workflows and timelines.
Created and presented reports summarizing progress against organizational goals and objectives.
Improved productivity initiatives, managing budgets and accounts, coordinating itinerary and scheduling appointments.
Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
Collaborated with cross-functional teams to enhance operational efficiency.
Managed projects and served as primary liaison between client and multiple internal groups to clarify goals and meet standards and deadlines.
Facilitated brainstorming sessions with cross-functional teams for problem solving activities.
Suggested changes to senior management using analytics to support recommendations and actively participated in the implementation of approved changes.
Junior Account Executive
Victoria Golf and Country Resort - Property of John Keells Holdings
Digana
10.2019 - 05.2021
Monitored industry trends to identify aspects impacting profitability.
Assisted senior executives in preparation of presentations for meetings with prospective clients.
Prepared periodic performance reports for clients on progress towards objectives.
Provided support in developing pricing models for products and services.
Assisted in budget management and preparing financial reports for management review.
Monitored accounts receivable aging reports for timely follow-up actions.
Education
BA (Hons) - International Business & Finance
University of West of Scotland
Kandy
07-2020
CIMA -
Imperial College of Business Studies
Kandy
05-2019
GCE Adavnced Level - Commerce Stream
Girls' High School
Kandy
08-2018
Higher National Diploma - Business Management
International College of Business And Technology
Kandy
08-2016
GCE Ordinary Level
Girls' High School
Kandy
12-2014
Skills
Project management
Financial analysis
Strategic planning
Vendor negotiation
Market analysis
Budgeting and forecasting
References
References available upon request.
Timeline
Senior Executive - Development Merchandiser
MAS Holdings - Intimates Division
12.2025 - Current
Senior Executive - Business Analyst - Marketing
MAS Holdings - Intimates Division
05.2024 - 12.2025
Senior Executive - Finance
MAS Holdings - Intimates Division
11.2023 - 05.2024
Executive Business Analyst - Manufacturing
MAS Holdings - Intimates Divison
05.2021 - 11.2023
Junior Account Executive
Victoria Golf and Country Resort - Property of John Keells Holdings