Dilshika Perera
Nugegoda
Summary
Dynamic marketing professional with proven leadership in driving patient engagement at My Dentist Pvt Ltd. Expertise in strategic planning and brand development, successfully enhancing market presence and operational efficiency. Adept at managing digital campaigns and fostering team collaboration, delivering exceptional service excellence while implementing standardized procedures for improved workflows.
Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
8
8
years of professional experience
Work History
Assistant Manager Marketing and Administration
My Dentist Pvt Ltd
05.2023 - Current
- Develop and implement marketing strategies across multiple clinics to increase patient engagement and to ensure consistent brand messaging.
- Played a key role in Maldives branch expansion projects ,contributing to branding and site setup, staffing and system integration.
- Analyze market trends and competitor activities to refine strategies.
- Manage digital and traditional marketing campaigns tailored to each branch's local demographics.
- Collaborate with internal teams when organizing community outreach events, dental camps and patient referral programs.
- Oversee daily administrative operations across multiple clinics ensuring consistent workflows and standards.
- Manage employee rosters to maximise efficiency and minimize overtime.
- Implemented standardized administrative procedures to streamline patient intake and record keeping.
- Coordinate with clinical and managerial teams to support with branch operational requirements and to resolve issues.
Marketing Executive
My Dentist Pvt Ltd
07.2020 - 04.2023
- Managed social media platforms (Instagram, Facebook, TikTok) to promote dental services and patient education.
- Coordinated with dental professionals and technical team to create educational content and testimonials.
- Oversaw branding including clinic signage, brochures and promotional materials.
- Managed digital advertising (Facebook and Google Adds) to drive target traffic.
- Monitored patient feedbacks and online reviews to enhance brand reputation.
- Led promotional campaigns for new branch opening and service launches.
Marketing Coordinator
EL TORO Roofing Product Ltd
08.2018 - 07.2020
- Supported the sales team by managing schedules, preparing documents and coordinating client communications.
- Maintained and updated customer databases, sales records, and ERP systems.
- Responded to customer inquiries and provided accurate product information.
- Tracked sales performance metrics and prepared regular reports for management.
- Assisted in the preparation of presentations, promotional materials and proposal.
Intern- Merchandising
Brandix Essentials
03.2017 - 09.2017
- Assisted in the development and coordination of seasonal apparel collections from concept to production.
- Collaborated with design and production teams to ensure alignment on fabric selection, trims and samples.
- Supported the selection of tech packs, measurement specs, and product documentation.
- Communicated with suppliers and factories to track sample development and approvals.
- Participated in internal fittings, documenting feedback for design and technical teams.
Education
OTHM Level 07 Qualification - Strategic Management And Leadership
Kensley Graduate School
Colombo, Sri Lanka10-2024
BBA - Management Special Degree in Marketing
University of Kelaniya
Kelaniya03-2018
Advanced Diploma in Management Accounting -
The Chartered Institute of Management Accountants
United Kingdom02-2018
Skills
- Leadership and team management
- Strategic planning
- Social media strategy development
- Brand strategy development
- Branch operations management
- Budget Planning and cost control
- Strategic problem-solving
- Service excellence
Timeline
Assistant Manager Marketing and Administration
My Dentist Pvt Ltd
05.2023 - Current
Marketing Executive
My Dentist Pvt Ltd
07.2020 - 04.2023
Marketing Coordinator
EL TORO Roofing Product Ltd
08.2018 - 07.2020
Intern- Merchandising
Brandix Essentials
03.2017 - 09.2017
OTHM Level 07 Qualification - Strategic Management And Leadership
Kensley Graduate School
BBA - Management Special Degree in Marketing
University of Kelaniya
Advanced Diploma in Management Accounting -
The Chartered Institute of Management Accountants
Similar Profiles
Barbara FiuzaBarbara Fiuza
Dental Hygienist at Dentist Of OcoeeDental Hygienist at Dentist Of Ocoee
Jessica N SifuentesJessica N Sifuentes
Cleaning at Dentist OfficeCleaning at Dentist Office
Lizette PizaLizette Piza
Dental Office Assistant Manager at Happy Children Pediatric DentistDental Office Assistant Manager at Happy Children Pediatric Dentist